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Tuesday, June 25 • 4:10pm - 4:50pm
Panel: Personalization Strategies for Enhanced User Retention

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  • How are personalization use cases driving significant bottom-line changes beyond mere engagement and click activity?
  • How do you approach personalization in various video delivery models such as SVoD, AVoD, TVoD, FAST, streaming, and linear, ensuring a tailored experience for each user?
  • What are some key success metrics you track to evaluate the effectiveness of holistic personalization strategies in driving business outcomes?
Moderators
avatar for Chris Ambrozic

Chris Ambrozic

Vice President and GM of Discovery Solutions, Xperi/TiVo
Chris Ambrozic is the VP and GM of TiVo Discovery Solutions, a portfolio of data-rich, AI-enabled tools for entertainment companies to build outstanding personalized user experiences.Chris is passionate about the application of machine learning to drive real-time decision making and... Read More →

Speakers
avatar for Ashley Hovey

Ashley Hovey

Chief Digital Officer, The CW Network
JM

Joey Monjure

Vice President of Product & CX, Frndly TV
avatar for Bryce Macher, PhD.

Bryce Macher, PhD.

Vice President, Recommendation & Personalization Science, NBCUniversal

Tuesday June 25, 2024 4:10pm - 4:50pm MDT
  Product & UX Track
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Attendees (1)