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Wednesday, June 26 • 3:00pm - 3:45pm
Analysts Lightning Panel: Unveiling Trends, Behaviors, and Metrics in Streaming

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3 Top industry analysts will discuss the below points in concise 10-minute intervals, concluding in a 15-minute panel discussion.
  •  Streaming Market Research Trends
  •  Consumer Behavioral Economics
  •  Performance Forecasting, Measurement & Profitability

Moderators
avatar for Brian Ring

Brian Ring

Principal Analyst, Ring Digital llc
Brian Ring is Principal Analyst at Ring Digital llc, a consultancy that leverages video tech expertise, proprietary TV surveys & twenty years of industry experience to help clients navigate the future of TV across all business models, geographies, genres and platforms.We serve SaaS... Read More →

Speakers
avatar for Charlotte Lipman

Charlotte Lipman

Director, Primary Research & Insights, DIRECTV
A marketing research leader with 10-years’ experience in data storytelling, Charlotte leads primary research and insights for DIRECTV Advertising. She oversees end-to-end research processes, delivers actionable insights based off first- and third-party data, and manages a team responsible... Read More →
avatar for Mark Loughney

Mark Loughney

Senior Consultant, Hub Entertainment Research
Mark Loughney is Senior Consultant at Hub Entertainment Research. He is amedia executive and industry leader with more than 25 years of experience inconsumer insights and media measurement. Mark has worked to bring adeeper understanding of the value of advertising in video media... Read More →
avatar for Colin Dixon

Colin Dixon

Founder & Chief Analyst, nScreenMedia
avatar for Elizabeth Parks

Elizabeth Parks

President and Chief Marketing Officer, Parks Associates
As the President and Chief Marketing Officer at Parks Associates, Elizabeth Parks plays a pivotal role at Parks Associates. With over two decades of dedication to the company, she has been instrumental in shaping its growth and success, along with the continued focus of delivering... Read More →


Wednesday June 26, 2024 3:00pm - 3:45pm MDT
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