As VP, Streaming Platform at Magnite, Geoff oversees the company's US West Coast team that helps media owners maximize the value of their assets holistically across live and VOD inventory, CTV and OTT environments, and addressable linear. His team works with the largest streaming companies in the world to develop monetization strategies and drive technology adoption. Geoff previously spent 6 years at SpotX, which was acquired by Magnite, focusing on business development and later leading the West Coast Platform Sales team. Prior to SpotX, Geoff established a foundation in broadcast media at Channel 4 Television Corp in London and managed US operations for Sporting News Media’s soccer property Goal.com in New York.