Mark Loughney is Senior Consultant at Hub Entertainment Research. He is a
media executive and industry leader with more than 25 years of experience in
consumer insights and media measurement. Mark has worked to bring a
deeper understanding of the value of advertising in video media, content
development, branding and strategic positioning of media properties, and
the effects of new technology adoption on media consumption.
Previously, he has held leadership positions at Warner Bros. Discovery, The
Walt Disney Company, Nielsen, and Paramount. Mark is a graduate of Seton
Hall University (B.A. Psychology) and Rutgers University (Ph.D. Social
Psychology).